Legal
Privacy Policy
This privacy policy explains what information is collected when you use E-Gambia (egambia.com), how that information is used, and the choices you have. The site is an independent information portal about The Gambia. We try to keep data collection to what is necessary to run the site.
Who we are
For the purposes of this policy, "E-Gambia," "we," "us," and "our" refer to the operator of egambia.com. The site is run independently and is not affiliated with the Government of The Gambia. Editorial questions can be sent to contact@egambia.com.
What information we collect
Information you give us
If you email us, we receive whatever you choose to send: your email address, your name if you sign your message, and the content of the message. We use this information only to reply.
Information collected automatically
When you visit a page on E-Gambia, our hosting provider and the analytics and advertising services described below may receive standard technical information, including:
- Your IP address and approximate location derived from it
- The type of device, browser, and operating system you use
- The pages you visit and how long you spend on them
- The referring page or search query, where the browser provides one
This information helps us understand which pages are useful, identify broken links, and decide what to write next.
Cookies and similar technologies
E-Gambia uses cookies and similar technologies for three purposes:
- Strictly necessary functionality. A small number of cookies or local-storage items are used to remember settings such as whether you have dismissed the cookie notice.
- Analytics. We use Google Analytics (via Google tag, gtag.js) to understand which pages are read and how visitors find the site.
- Advertising. We use Google AdSense to fund the site through display advertising. AdSense and its partners may set cookies to deliver and measure ads.
The cookies page describes the cookie categories in more detail and explains how to control them.
Analytics
Google Analytics processes the technical information described above to give us aggregated reports. We do not use Analytics to identify individuals. Google's own privacy practices for these services are described at policies.google.com/privacy.
Advertising and Google AdSense
E-Gambia uses Google AdSense to display advertisements. Google, as a third-party vendor, uses cookies and similar identifiers to serve ads on this site, and may use information about your visits to this and other sites in order to provide advertisements about goods and services that may interest you.
Google's use of advertising cookies enables it and its partners to serve ads based on visits to E-Gambia and other sites on the internet.
You can opt out of personalised advertising by visiting Google's Ads Settings. You can also opt out of a third-party vendor's use of cookies for personalised advertising by visiting aboutads.info or, in Europe, youronlinechoices.eu.
For more on Google's advertising policies, see policies.google.com/technologies/ads.
Third-party services
The site uses a small number of third-party services to function:
- Google Analytics — analytics
- Google AdSense — advertising
- Google Fonts — typography (Archivo, Playfair Display)
- OpenStreetMap and Leaflet — interactive map on the map page
When you load a page that uses these services, your browser communicates with them directly, and they may receive technical information such as your IP address. Their own privacy policies apply.
Legal bases for processing
For readers in the European Economic Area, the United Kingdom, and similar jurisdictions, we rely on the following legal bases:
- Consent for analytics and advertising cookies, where required by local law.
- Legitimate interests in keeping the site secure, debugging, and understanding aggregate usage.
- Performance of a request when you email us — we have to use your email address to reply.
Your rights
Depending on where you live, you may have rights under data-protection laws such as the GDPR (EEA/UK) or the CCPA (California). These typically include:
- The right to access the personal information we hold about you
- The right to ask for correction or deletion
- The right to object to processing or to ask us to limit it
- The right to withdraw consent for cookie-based processing
- The right to lodge a complaint with your local data-protection authority
To exercise any of these rights, write to contact@egambia.com. Because the site does not run user accounts, we may need to limit our response to information that is reasonably linkable to you.
"Do Not Sell or Share" — California residents
We do not sell personal information for money. Some uses of advertising cookies may qualify as "sharing" under the California Consumer Privacy Act (CCPA) as amended. To opt out, use the controls described in the Advertising and Google AdSense section above and the browser-level Global Privacy Control signal where available.
Children
E-Gambia is a general-audience site and is not directed to children under 13. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us and we will delete it.
Data retention
We retain emails for as long as is reasonably needed to handle the conversation and any follow-up. Aggregate analytics data is retained according to the default settings of the analytics service. Server logs, where collected by the hosting provider, are typically retained for short, security-related windows.
International transfers
The third-party services listed above are operated by global providers and may process information outside your country, including in the United States. Where required, those providers rely on standard contractual clauses or equivalent safeguards.
Changes to this policy
We update this policy when our practices change or when there is a meaningful change in the services we use. The "last reviewed" date at the top of this page reflects the most recent revision. Material changes are noted on the site updates page.
Contact
For privacy questions, write to contact@egambia.com.